Tom Peters on Selling

April 12th, 2006 | Comments: 1

A Tom Peters manifesto on selling is being passed around quite a bit online. Called the “111 Ridiculously Obvious Thoughts on Selling,” his proverbs have strong relevance to client service and long-term relationship building.

My favorites include:

1. Strategy overrated, simply doing stuff underrated.

6. Non-obvious targets have great potential.

13. Lunch with at least one weirdo per month.

45. There are no “moderates” in the history books.

54. “Little people” often have big friends.

83. You are the brand the client buys.

101. “Preparing the soil” is the “first 98 percent.” (Or more).

108. Be kind. It works.

110. Presidents never tire of being treated like presidents.

Any in particular connect with you?

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One Response to “Tom Peters on Selling”

  • CT says:

    #2 "What are you personally great at?"–I’ve seen a lot of people trying to work into their jobs and not making their strengths work for them; regrettably, companies often take the short view on human assets and don’t see the potential in people. An example of how to take the long view is the current crop of Detroit Pistons. Let Ben be the defensive gladiator God wants him to be and don’t try to force his offensive game. Joe D. can manage. Pistons in six.

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